THE SUMMIT VOL. 2 | GLASSBOX × 12 PELL —

GLASSBOX × 12 PELL
THE SUMMIT — VOL. 2

The event will run Sunday / Monday / Tuesday, with three levels of access.

TICKETS

GENERAL — $500 + HST

Sunday + Monday.

• Full two-day Summit admission
• Main-stage programming
• Panels / conversations
• Networking
• General admission seating

SILVER — $1,000 + HST

Sunday + Monday.

• Everything in General
• Second-row reserved seating
• Lunch provided both days
• Secret Activation #1

GOLD — $2,000 + HST

Sunday + Monday + Tuesday.

• Everything in Silver
• Priority / front-row seating
• Lunch
• Secret Activation #1
• Secret Activation #2
• Private closing dinner Monday evening
• Full hands-on education day Tuesday with the Glassbox Education team
• Gold limited to 20 people

DAY 1 — SUNDAY
BUILD THE BUSINESS.

I’d like to structure the day visually around outcomes, similar to the reference I sent.

OUTCOME 01 — BUSINESS
Build a business that doesn’t depend entirely on you.

Systems. Pricing. Profitability. Hiring. Retention. Leadership.

OUTCOME 02 — BRAND
Build something people actually remember.

Positioning. Content. Community. Marketing. Storytelling. Personal brand.

OUTCOME 03 — CULTURE
The part nobody can copy.

Team. Standards. Client experience. Leadership. Longevity.

Sunday finishes with Secret Activation #1 for Silver + Gold.

DAY 2 — MONDAY

PUSH THE CONVERSATION FURTHER.

More Summit programming around business, creativity, culture, brand and the future of the industry.

The tiers continue to separate visually throughout the experience:

GENERAL: standard Summit access.
SILVER: second-row seating + lunch + additional access.
GOLD: priority/front-row seating + lunch + full access + Secret Activation #2.

Monday evening finishes with:

PRIVATE GOLD DINNER — 20 PEOPLE

No stage.
No presentation.
No audience.

Glassbox × 12 Pell × the 20 Gold guests.

A private dinner to close the Summit.

DAY 3 — TUESDAY

GOLD ONLY.

20 PEOPLE.
HANDS ON.
GLASSBOX EDUCATION.

This should be a major section of the website because it’s one of the biggest differentiators for Gold.

Tuesday is a full hands-on cutting class with the Glassbox Education team.

Technique.
Shape.
Sectioning.
Over-direction.
Graduation.
Layering.
Finishing.
Creative application.

WATCH IT.
UNDERSTAND IT.
DO IT.

NOT A CONFERENCE.

A THREE-DAY COLLISION OF BUSINESS, CULTURE + CRAFT.

Sunday and Monday are about ideas. Tuesday is about application.And what happens between those moments? Some of it we’re deliberately not telling you.